Elisa Caro
Chief Revenue Officer, SmartChoice

Elisa Caro is Chief Revenue Officer of SmartChoice, where she leads the company’s revenue strategy, sales, marketing, strategic partnerships, and market expansion. Since joining SmartChoice in 2009, Elisa has played a pivotal role in transforming the company from a regional telecommunications provider in New York City into a national technology partner delivering voice, data, network infrastructure, and software solutions to enterprise organizations across North America.
In 2021, Elisa helped lead SmartChoice’s expansion into Tampa Bay, establishing the company’s St. Petersburg presence and creating a foundation for continued growth throughout Florida and the Southeast. Since then, she has become deeply engaged in Tampa Bay’s business, technology, and civic communities. She serves in leadership roles with the St. Petersburg Chamber of Commerce, Tampa Bay Tech, CareerSource Tampa Bay, SPCA Tampa Bay, and Amplify Women Tampa Bay, while actively supporting numerous nonprofit and community organizations throughout the region.
A 2026 Tampa Bay Business Journal BusinessWoman of the Year honoree and Woman to KNOW, Elisa is passionate about developing future leaders, advancing women in leadership, building meaningful connections, and ensuring business growth translates into lasting community impact.
Born and raised in Honolulu as one of nine siblings, Elisa credits her upbringing with shaping the resilience, work ethic, and relationship-driven leadership style she brings to both business and community. Now proud to call Tampa Bay home, she is committed to giving back to the region and helping create opportunities for the next generation of leaders.
